The University of Cambridge launched the Cambridge Online Trust and Safety Index on 11th December, exposing a thriving underground market where fake social media account verifications can be purchased for as little as 8 cents. The index allows the global community to monitor real-time market data for the online manipulation
Generative Artificial Intelligence (AI) has revolutionised digital media through its ability to synthesise highly realistic content, with deepfake technology standing as one of its most prominent and contentious applications. The term “deepfake,” derived from “deep learning” and “fake,” refers to synthetic media—typically videos or audio—that convincingly depict individuals
Misinformation, defined as false or misleading information disseminated regardless of intent, poses significant challenges to societal trust and democratic processes (Wardle & Derakhshan, 2017). Unlike disinformation, which involves deliberate deception, misinformation encompasses a broader spectrum, including unintentional errors, rumours, and misinterpretations. The advent GenAI models, capable of producing human-like text,
