The EU initiates antitrust proceedings against Google and Apple

The EU initiates antitrust proceedings against Google and Apple
Source: Unsplash - Alex Dudar

On 19 March 2025, the European Commission announced antitrust proceedings against Google and Apple for violations of the Digital Markets Act (DMA). Meanwhile, US President Donald Trump is threatening the EU with tariffs in response to its tough stance against American tech giants.

The Commission’s investigation found that Google is in breach of the Digital Markets Act (DMA) in two key areas: by favouring its own services within its search engine results and by restricting developers on the Google Play Store from directing users to more advantageous offers available outside the platform. At the same time, the Commission called on Apple to ensure that its iPhone devices are fully compatible with third-party products such as smartwatches, headphones, and televisions. In its response, Apple criticised the decision, arguing that it undermined its capacity to innovate and placed it at a disadvantage compared to competitors who were not subject to the exact regulatory requirements.

The EU’s actions risk further escalating tensions, as President Trump had already threatened in February to impose tariffs if the EU discriminates against American tech companies. In response, the EU is reportedly considering the introduction of a new economic defence mechanism. Despite the criticism, Competition Commissioner Teresa Ribera stated that the Commission simply enforces the law. Technology Commissioner Henna Virkkunen added that Google’s anti-competitive practices harm businesses both within and beyond Europe.

Sources:

1.

Europe targets Apple and Google in antitrust crackdown, risking fresh Trump tariff clash
Google is likely to have broken new competition rules, while Apple is the first Big Tech firm to be ordered to comply in specific ways.

2.

Google, Apple Hit by Twin EU Rebuke Amid Big Tech Crackdown
Alphabet Inc.’s Google was warned to step in line with the European Union’s Big Tech rules or risk hefty fines as part of a two-pronged escalation against Silicon Valley that risks further inflaming tensions with US President Donald Trump.

3.

Google hit with two charges under landmark EU rules, risks fines
The move by the European Commission came amid tensions with US President Donald Trump who has threatened to levy tariffs against countries which impose fines on US companies.